The role of public service announcements in our media culture is to try and convince viewers to do a certain thing or help out a certain cause, not to sell a product. PSAs are usually for the better good, to pursuade viewers to stay healthy or help those in need or set good examples. I believe they are a positive role in media culture, which seems to be a bit rare.
Some of the topics that my group thought about for our PSA were sleep deprivation, drug abuse, and texting while driving. Then when it was time to decide on our topic those were too over-used or generic. So the ultimate decision was more specific; the abuse of unprescribed Adderal. My group's plan for the PSA is almost solid, because we've already worked out most of the audio, filming, and lighting details. We haven't written the story board yet, but we've decided there will be three different locations in the PSA. I think everyone in our group of 4 played an equal role in the creating the plan for our PSA. I contributed to the scene ideas, fast forwarding, the topic, and audio ideas. The PSA will be a good collaboration of all of our work.
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